Where to buy souvenirs in Da Nang without tourist markup?

It depends on what kind of souvenirs you want: there's a market (e.g. Han Market), supermarkets like Fullmart and Lotte Mart, Vincom Plaza mall, and the town of Hoi An itself offers a wide selection of souvenirs.

There are a few souvenir shops around Da Nang, but none stand out as a perfect combination of wide selection and fair prices. One option has a limited range but charges above-average prices.

Buying souvenirs from local offline vendors toward the end of your trip is a practical approach and often more affordable than dedicated souvenir shops.

Da Nang has scattered souvenir shops, but there is no single large dedicated store offering both a wide selection and reasonable prices.